We have had a lot of feedback from affiliates and interested parties on our current Affiliate Program.

We were given praise for having an Affiliate Program however the main concern was the fact that our Affiliate Program rewarded for signing up Advertisers, which is not the norm for an ad network. Most reward for signing up Publishers, which affiliates seem to love.

Due to this feedback and demand from our affiliates we are in the process of restructuring our Affiliate Program which we plan to release in the coming week.

I hear you saying “So what changes can we expect?”

To begin with you will see a change in the structure whereby affiliates will now earn:

1) 20% commission on profit brought in by Advertisers (for 90 days); and

2) 10% commission on profit brought in by Publishers (for 365 days).

That’s a huge improvement and means our Affiliates have greater earning potential!

Affiliates in general gave us similarly themed feedback, one of course regarding commissions and the other about reporting. Most ad networks offering an Affiliate Program have very poor reporting, most of the time no reporting. We plan to rectify this here at AdToll and our Affiliates will have access to very powerful reporting.

…. and again I here you saying “What information will be reported?”

Well, we have designed our reporting to be useful to our Affiliates. The reporting will provide information on every customer they sign up including their country, referring URL and even the ad group the sign up came through (if any).

We will be topping this off with a few graphs providing visual aid, summarising the last 30 days activities.

We do expect our reporting to evolve over time as we gather feedback however we do feel it is a great start to what we hope will be yet another point of difference for our platform. We believe our Affiliates will take on board the new structure with open arms which will in turn bring in more customers to AdToll helping growth and success.

We plan on releasing the new Affiliate Program in the next week so keep a close eye on the site and this blog.

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