Due to demand from Publishers we have now made available the 200×200 sized banner (Small Square).

  This sized banner is very common in the blog world where they are used inline within each post.

Talk about Charazay! Imagine over 21 thousand players, from 72 countries talking 36 languages, all about basketball!! Charazay Basketball Manager is a massive multiplayer online role playing game that was developed in early 2004 and has evolved into what it is today.

Players take a lead role in managing their very own virtual basketball team to glory! Buy, sell, invest in bigger arena’s or expensive rookies, players do whatever it takes to be number one in this charazay world of online basketball.

If you are a basketball nut, then hop onto Charazay Basketball Manager and slum dunk your way to victory! Air Jordan’s sold separately!

Charazay Basketball Manager is the first MMORPG (Mass Multiplayer Online Role Playing Game) to be spotted and signed for the Premium Publisher Program. Advertisers, take a time out to checkout the Charazay ad placement opportunities - view the rate card at http://www.adtoll.com/rate-card-for-charazay-basketball-manager-898/

Conversion rates for MMORPG and gaming ads in these placements are Charazay, exceeding 5 to 10%!

Orsm dot net is a well respected adult blog created in early 2000. The site started as a young webmasters hobby and has evolved into a high trafficked, much loved, fun site to kill some time and have a laugh.

Orsm accepts user submitted content and the blog is updated a few times a week which keeps the users coming back for more and more! In fact, you have probably received an email with a joke or picture which originated from orsm!

All the content is free to browse through and there is even a massive site archive dating all the way back to the sites conception.

We are proud to have orsm dot net on our list or Premium Publishers and welcome advertisers to take a look at the opportunities on the site.

Here is what people had to say about orsm dot net on the GFY forums:

“orsm has great traffic…worth the buy.”, DavieVegas.

“orsm doesn’t have great traffic, orsm has AMAZING traffic.”, Jaysin.

“I’m a long time advertiser at Orsm…I love the traffic!”, shermsshack.

Orsm dot net is not just an adult site. It’s a site that people can go to when they need a laugh, need something to help cure the boredom of the daily grind, or just waste some time on.

We have now altered our site requirements to allow the use of free/shared domains. This has been brought about after continual feedback from customers.

Therefore for those of you using free/shared domains such as blogspot.com you can now use AdToll for your ad management.

The “Premium Publisher Program” is a concept we have wanted to implement ever since we launched AdToll. What is it? Quite simply it is a way we can acknowledge, reward and promote what we consider to be outstanding Publisher sites.

We believe a vital key to success for our Publishers is to provide them with a goal; something to aim for. The “Premium Publisher Program” can now be that target we want our Publishers to strive for.

Being part of our “Premium Publisher Program” means you are recognised as a quality, trustworthy and respected Publisher. Of course most Publishers are anyway, but we bestow this privilege to only those we believe truly excel.

So I hear you asking yourself “How do I get to be a Premium Publisher?” Well that’s a very good question however not all that black and white. When selecting Premium Publishers, we consider a range of factors such as traffic (volume and sources), time with AdToll, bookings, payments, Alexa rank, our relationship with the Publisher, site quality, site reputation etc… It is important to remember that induction into the program is at our discretion, based on these factors.

So if you are selected to be a Premium Publisher then you’ll be wondering what difference it makes to you and what’s in it for you? Again another very important question! As a Premium Publisher we will promote you and give you more exposure. We do this a number of ways including an enhanced directory listing (see pic above), primary exposure on the main page of AdToll, a written Publisher Spotlight on our blog and more!

If you are a Publisher that is not a Premium Publisher it is important to understand that we will not be treating you any differently and do not value you any less. The “Premium Publisher Program” is more of a way to give you something to achieve and aim for, something most ad networks don’t provide.

The problem we have noticed amongst our Advertiser’s is that they simply do not have video ads. It’s not because they don’t want one, but more so they believe that creating or outsourcing the production of one is too hard and too expensive. This could not be further from the truth.

We released our Video Ads late October and already have a number of Publishers using them with some great success. These Publishers are literally waiting for YOU to book video ads! The supply is there and it’s very affordable.

We are now recommending a video production service that creates custom video ads at very affordable prices. We have tested their service and were extremely happy with the result, especially at the price!

The name of the service is LeadsByVideo.com and they only recently launched their video production service. Their basic package starts from $79, with their premium package starting from $159. That’s incredible considering similar services, such as PixelFish, start their pricing from $699 for a simple montage style video.

We recently had LeadsByVideo.com produce a new default ad for our Video Ad groups. Here it is:

This cost us $199 and it was an easy and painless process. It was as simple as providing some information and the team at LeadsByVideo.com did the research, put together a storyboard, organised the music/voice over and then put it all together.

After 7 days they delivered our video complete, there was no need for rework! That in itself is a testament to the quality of their work.

To top that off, LeadsByVideo.com also give you 200 guaranteed views on their own site PLUS they submit your video to the Top 10 video sharing web sites FOR FREE!!

Nowhere else have we been able to find a video production service that even comes close to the offer at LeadsByVideo.com.

If you don’t have a video ad then this is the time to get one! Video ads are growing in popularity and are tipped to dominate the online advertising market in the near future.

To add to our recent promotions, we have sponsored a contest on JohnCow.com where we are giving the winner a $250 Amazon.com Gift Voucher!

For more information on the conest including how to enter, please visit the contest page at http://www.johncow.com/who-wants-a-250-amazon-gift-voucher/

Good luck with the contest and congratulations in advance to the eventual winner!

A few days after we launched AdToll (June 2007), we had Tyler Cruz do a review on his very popular blog, TylerCruz.com. We were happy with the review and we received a lot of feedback from Tyler himself and from new customers coming on board.

Now, 5 months later, after continual improvements to our platform, we wanted Tyler to provide his readers with a recap of AdToll but more importantly to let them know about all the latest features we have made available.

The review went live today on TylerCruz.com and we are extremely happy with the wrap Tyler has given us.

A couple of quotes from the review which make us feel all warm and fuzzy inside:

“Dan and Paul from AdToll have been working their asses off - and they’ve shown me that they’re really serious about their ad network.”

“They’ve made more improvements and features to AdToll within five months than most ad networks make in two years.”

Thanks to Tyler again for another great review! We do recommend having a read, check it out at http://www.tylercruz.com/adtoll-is-serious/

Our Video Ads require two clicks to redirect the user to the Advertiser’s site. The first click is a “play” click whereby the user starts viewing the video. From there, if they choose, they can click again and be taken to the Advertiser’s site.

This two step process is unique to Video Ads and results in an extra piece of data an Advertiser may find very useful - the number of times their video was “played”.

We did think ahead when building our Video Ads so we actually record the number of “plays” each video receives. Up until now, Advertiser’s only had statistics showing views and clicks but now we also provide (in graphical form) the number of “plays” the Video Ad has received.

The graph above is an example of the graph now available to Advertiser’s as part of their ad statistics. As you can see the “Plays” has been added (in blue). This clearly shows how well the Video Ad performed after being “played” - by comparing the “Clicks” line to the “Plays” line.

For those Advertiser’s who have booked a Video Ad, have a look at the ad statistics for the booking and this data will be available.

For those questioning whether to try our Video Ads then this is just another reason to give it a go!